Up to55%You can call me old fashioned, just because I'm made of old jeans.
Cleo Mid Loose
€139,95
Rustic Blue · Loose · up to 55% recycled cotton
Free delivery in 1 to 3 days · free exchanges
Looks good on you. And on the planet.
- This pair used 3,240 litres less water than a regular pair of jeans.
- And emitted 29.5 kg less CO2. See the numbers
Size & fit
Materials
Care
Delivery & returns
Free delivery in the EU in 1 to 3 days. Exchanging a size is free. Returns cost from €4,95 and you have 30 days to decide.
When you are done with it
Send your old jeans back and we turn them into new denim. Something broken first? We repair it.
Cleo Mid Loose€139,95
Jeans you want to keep
We believe that making circular fashion cool will slow down global warming and make the planet cooler. So we make jeans people want to wear for years, from jeans somebody already wore.
One pair, two lives.
Made to come apartRivets, buttons and zips can be removed, so the denim can be recycled.
Made by people we knowOur factories are published by name.
Worn by youGood denim gets better the longer you wear it.
Back to usOld jeans in, new denim out, discount for you.
After a month in Cleo Mid Loose
Máxima at our shredder
In 2022 we won the King Willem I Plaque for Sustainable Entrepreneurship. That year Queen Máxima came to our office in Laren to see how we recycle. She brought her own old jeans and put them through our shredder herself. Halfway through, the power cut out. The pulp was there anyway.
