Cleo Mid Loose - Natural
White straight-leg jeans made from organic cotton, shown from the back, paired with a dark blue sleeveless denim top.
Up to55%You can call me old fashioned, just because I'm made of old jeans.
Woman wearing a sleeveless blue denim top paired with high-waisted white wide-leg jeans and black open-toe sandals.
Wide-leg white jeans styled with an indigo denim sleeveless top, showcasing a minimalistic and modern fashion ensemble.
Back view of a denim sleeveless top paired with high-waisted, wide-leg white jeans in a minimalist style.
Cleo Mid Loose - Natural
A sleeveless blue denim top paired with white high-waisted, wide-leg jeans, showcasing casual modern fashion.

Cleo Mid Loose

€139,95
Natural · Loose · up to 55% recycled cotton
Natural
WaistSelect
LengthSelect
True to size. Take your usual size. Size chart
Free delivery in 1 to 3 days · free exchanges

Looks good on you. And on the planet.

  • This pair used 3,240 litres less water than a regular pair of jeans.
  • And emitted 29.5 kg less CO2. See the numbers
Size & fit

Our model is 1m75 and wears a W27 L34.

Inseam length of L34 is 86.5cm.

Materials

Stretch (20-35% elasticity): 99% organic cotton, 1% elastane. Weight 11,62 oz. stretch denim.

Care

30C normal wash,

Line dry wash,

Inside out,

Do not tumble dry,

Do not bleach.

Delivery & returns

Free delivery in the EU in 1 to 3 days. Exchanging a size is free. Returns cost from €4,95 and you have 30 days to decide.

Shipping information · Returns & exchanges

When you are done with it

Send your old jeans back and we turn them into new denim. Something broken first? We repair it.

Recycle your jeans · Repair

Cleo Mid Loose€139,95

What you save with this pair

87%

less water. A regular pair of jeans takes 3,700 litres. This one takes 460.

89%

less CO2. A regular pair of jeans emits 33 kg CO2e. This one emits 3.5 kg.

The difference: up to 55% of the cotton was worn before. Old jeans that come back to us become new denim at Recover and Tejidos Royo in Valencia.

Winner of the King Willem I Plaque for Sustainable Entrepreneurship 2022. Our numbers come from an independent Lifecycle Analysis, compared with the industry average. Read the impact report

Jeans you want to keep

We believe that making circular fashion cool will slow down global warming and make the planet cooler. So we make jeans people want to wear for years, from jeans somebody already wore.

Our story
Brooke High Barrel Nero Nero - editorial

One pair, two lives.

Made to come apartRivets, buttons and zips can be removed, so the denim can be recycled.
Made by people we knowOur factories are published by name.
Worn by youGood denim gets better the longer you wear it.
Back to usOld jeans in, new denim out, discount for you.
How recycling works

After a month in Cleo Mid Loose

5.0· 1 review
  • 5 stars: 1 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
B
Brit-Inga S.
Beautiful straight long

Beautiful straight long Jeans. Exactly what I looked for.

Máxima at our shredder

In 2022 we won the King Willem I Plaque for Sustainable Entrepreneurship. That year Queen Máxima came to our office in Laren to see how we recycle. She brought her own old jeans and put them through our shredder herself. Halfway through, the power cut out. The pulp was there anyway.

Our story